Pagani Huayra, 2012

 

 

 

 

 

 

 

 

 

 

 

•  Pagani Huayra, 2012

The eternity of the element air. Gentle and refined, yet the strength of the wind it is able to erode even the toughest of materials giving birth to distinctive shapes known in nature. Elegant and muscular the Pagani Huayra merges the past, present and future in a timeless interpretation of automotive art.

The styling of the car was perfected over the course of 5 years to find each line's beginning and end. During this study, eight scale models were created, as well as two 1:1 models, each an evolution of the previous in a never ending quest to perfect the form and refining the substance.

The bi-xenon headlamps are just one of the many precious gifts from the Zonda R, and LED daytime running lights are seamlessly integrated in the elliptical shape of the design. The rear bumper integrates with the diffuser and is dominated by an elliptical frame that surrounds the four central exhaust outlets, now becoming a characteristic Pagani element.

Backbone
The new central monocoque on the Pagani Huayra is an entirely new design made from carbontitanium. However, with the gull wing doors cutting deep into the roof, much research was focused on achieving the highest levels of rigidity through the application of new advanced composite materials and technologies first tested on the Zonda R. The fuel tank is located integrally in the best protected area of the monocoque, behind the driver, reinforced by safety cell made of different composite and ballistic materials. The front and rear CrMo subframes offer an exceptional rigidity-to-weight ratio to allowing the suspensions to work at their best while incorporating an advanced energy absorbing crash structure, ready to protect the occupants in the unlikely event of an impact.

The never ending quest for weight reduction resulted also into the combination of structural and non-structural or aesthetical elements. An example is the integration of all ventilation air ducts into the monocoque's structure, making the use of additional parts and ducts unnecessary.

The result of this attention to detail is a vehicle weighing 1.350 kg making the Pagani Huayra the lightest sportscar in its class.

Heart
Mercedes-AMG provides the heart for the Pagani Huayra. The 60 degree 12 cylinder turbocharged engine with a displacement of 5980 cm3 has been developed not just to meet the strictest technical and quality requirements, but also to give the car its many faces.

The calm and harmony of driving one of the world's most refined GT car is interrupted when the driver calls upon the Pagani Huayra to unleash its 700 horsepower and 1000 Nm of torque. The turbos have been studied to offer immediate response to the slightest throttle input, giving the driver full control over the engine at any rpm and preventing unwanted delays in the delivery of power.

The engine's systems have been designed and tested to stand up to the most adverse conditions of temperature and performance. The Pagani Huayra has been subjected to the highs of Death Valley and the lows of the Arctic Circle. The two lateral radiators are positioned in the front to guarantee the best cooling efficiency of the intercoolers placed over the cylinder heads. Dry sump lubrication ensures an optimal oil feed to the engine even when the car is subjected to the most extreme lateral accelerations. It also regulates the oil flow so that only the necessary amount of lubricant is actually pumped into the engine from the external oil tank, reducing the friction caused by an excessive volume of lubricant inside the engine sump. An oil/water heat exchanger reduces warm-up times by heating the engine lubricant during cold start and keeps engine coolant and lubricant levels at steady operational temperatures. Extensive weight saving programs led to ingenious yet simple solutions. In order to reduce hoses and connections as much as possible is built directly to the engine. The intercooler covers serve as expansion tanks to the low temperature circuit and the engine coolant circuit. The vertical fins contribute to the cooling of the tanks.

The M158 engine is homologated to meet the strictest environmental regulations, EU5 and LEV2. Despite the increase of power compared to the other Mercedes-AMG V12 engines developed for Pagani, CO2 emissions as well as the fuel consumption have been reduced, to make the Pagani Huayra class leading amongst 12 cylinder sports cars with values that are respective of much smaller vehicles in the market. The two stage fuel supply system features two microprocessor controlled pumps feeding fuel to the engine with the second pump only activated when necessary, thus reducing the energy required to run the fuel pumps and eliminates the waste of excessive fuel being transported and heated in the fuel lines. This efficiency combined with a large 85 liter fuel tank ensure Pagani Huayra's grand touring ability.

As an homage to the decennial tradition of Mercedes-AMG in building world class sports car engines, the M158 displays the historic AMG emblem on the intake manifold alongside the name of the technician that assembled the engine by hand at the Mercedes-AMG headquarters in Affalterbach, Germany.

The Titanium exhaust system has been engineered by MHG-Fahrzeugtechnik and is a direct application of race proven technologies on a high performance road car and the complete exhaust weighs less than 10 kg. Hydroformed junctions are used to reduce backpressure and guarantee a free flow of the exhaust gasses. Titanium guarantees a low weight in the muffler area while Inconel guarantees reliability on the parts of the exhaust more exposed to high temperatures. Careful attention has been paid to the tuning of its sound, which has led to a harmonic rumble at idle speeds with a hint of the power that lies hidden at low speed and a deep thunderous growl of motor and air, reminiscent of an airplane, at high speeds.

Feet
The power and prodigious torque generated by Pagani Huayra's V12 are transferred to the wheels through a transverse sequential seven speed gearbox and a dual plate clutch and the complete gearbox weighs only 96 kg. Keeping the weight of the rear overhang as low as possible has been a priority as we aim for a neutral behavior at the limit. A further benefit of this layout is a better behavior of the car during a rear impact. A dual clutch system was evaluated but ultimately not selected as it would have increased the weight by approximately 70kg, thus negating any minor improvement in shift-time.

Xtrac already supplied the gearbox for the Zonda R and so it was the natural choice for the development of a new high performance gearbox. Xtrac's expertise in motorsports was obvious throughout the design and material selection processes that resulted in the strongest and lightest gearbox possible suitable for road use, with a synchromesh box that offers comfort levels a race car gearbox will never be able to offer.

The suspension geometry has been designed to further enhance the sure-footed nature already present in the Zonda on the longer wheelbase Pagani Huayra. The individual suspension made with forged AvionAl double A-arms have been tested extensively on the Zonda R programme. Incorporated into the wheel hub assemblies are cooling ducts that connect directly to the support brackets, thus extending the reliability and lifespan of the bearings. Pushrod operated adjustable Öhlins shock absorbers keep everything under control and have been optimized for the dynamic requirements of the vehicle.

Skin
The aerodynamic concept of the Pagani Huayra is that of a wing. The vehicle can modify the properties of this wing by varying the front ride height, which can be adjusted dynamically, and by adjusting the 4 control flaps on each of the four corners of the car. The goal is to have a neutral vehicle behavior under all conditions and control body roll via aerodynamic means. The behavior of the flaps is managed by a dedicated control unit that is fed information from the ABS and ECU, which pass information about the car's speed, yaw rate, lateral acceleration, steering angle and throttle position.

The system improves aerodynamic efficiency in a variety of driving conditions, where a low drag coefficient is not the determining factor. During braking, for example, the rear flaps and the front suspension are raised to counteract the weight transfer and balance the weight distribution between front and rear axles, allowing a better use of the rear brake force.

Another vital design tenant for the Huayra project was to ensure clean airflow over the body of the car. The shape of the two engine air intakes behind the occupants shoulders are a tribute to the supersonic aircraft of the late 1950s and 1960s, but also allow the motor breath without disrupting the flow. The intake for the gearbox radiator is located between the engine bay window and the carbon clamshell of the rear bonnet, which provides an excellent airflow to the radiator without having a substantial impact on aerodynamic drag. This decision also led to the omission of a rear wing, replaced by the movable flaps.

The flow of air through the car was also carefully studied. The radiators are angled to contribute downforce and provide the best flow for hot air to be extracted. Air from the central radiator is extracted by vents on the front bonnet and trough the front wheelhouses. Air from the side radiators is channeled to ducts cooling the brake discs and wheel hubs. This air blows onto the brakes at a temperature of approximately 50°C warming the brakes up when cold and improving the first bite significantly. Lateral air outlets behind the front wheels generate a negative pressure inside the wheelhouse providing efficient extraction to lower the drag coefficient and generate downforce on the front.

In addition to the downforce generated by the flaps and body, two high negative pressure areas were designed into the shape of the underbody and the diffuser at the rear, thus enhancing the aerodynamic stability and guaranteeing the Pagani Huayra downforce under all circumstances.

Man-machine
As soon as the doors are closed the Pagani Huayra transports the occupants to a new dimension; a world that pleases and surprises the senses. Having everything at arm's length is not close enough for a vehicle with the capabilities of the Pagani Huayra. Consequently, the driver will find all primary functions directly on the steering wheel. The gearshift paddles are mounted directly to the steering wheel so the driver never needs to take his hands off the steering wheel. The seats provide both the comfort to make long trips enjoyable as well as the lateral support required when the g-forces build up on extreme driving.

A Pagani is able to present drivers with state of the art solutions while still drawing on the rich history that precedes it. The ever present emphasis is on a living breathing being rather than a digital one. This can be seen in everything from the leather latches to the toggle switches, but this ethos finds its purest expression in the mechanical aluminum gearlever assembly, a monument to the art of the manual gearshift; progress that does not deny the past. The aluminum dashboard takes inspiration from the most complex swiss watch designs and includes a central Multi-Function Display displaying performance relevant information when SPORT mode is engaged and a trip computer when the COMFORT mode is activated. The aluminum center console is machined from one solid block of aluminum and features a clarinet style array of mechanical switches controlling the HVAC system. The high definition central touchscreen is the heart of the vehicle infotainment system, controlling audio functions, satellite navigation, secondary vehicle functions and Bluetooth phone.

On the road
To this date five prototypes have been built which have been conducting road tests for the past 4 years. Currently, over half a million kilometers have been covered by our prototypes and before entering the US market we will have reached one million test kilometers.

Each prototype has been assigned to a specific development task. At Mercedes-AMG one is used to develop drivability, and another is used for emission development. One car is operated constantly by Bosch Engineering for the application of ABS and advanced stability and performance enhancement systems. Still another vehicle is used for gearbox testing, and general vehicle dynamics development.

Safety
The car complies to the strictest European and American standards in term of safety and pollution regulations. Several studies were conducted to determine the most frequent types of crashes involving high performance cars. The results of these studies have let us to develop specific safety measures not required by law but to guarantee an enhanced protection for the occupants. Several cars have been used to perform these tests.

Legend
Ancient legends of the Aymara tell us of Huayra Tata, god of wind, who commands the breezes, winds, and blizzards that invade the mountains, cliffs and hills of the Andean highlands. It is told that Huayra Tata resides deep in the high peaks and valleys, abandoning them only to demonstrate his power to his wife, Pachamama, goddess of mother earth. With his power Huayra Tata was able to lift the waters from lake Titicaca and rain them down on the fertile Pachamama. When Huayra Tata sleeps, the waters and rivers lay quiet. But the calm before the storm is about to be interrupted...

Pagani Huayra Technical Specifications
    Engine: Mercedes-AMG M158 V12 twin-Turbo
    Displacement: 5980 cc
    Power: >700 CV
    Torque: >1.000 Nm
    Gearbox: transverse sequential seven speed gearbox; AMT robotyzed system with driving programs
    Dimensions
        Length: 4605mm
        Height: 1169mm
        Body width: 2036mm
        Body width (with mirrors): 2356mm
    Dry weight: 1.350 kg
    Weight distribution
        Front: 44%
        Rear: 56%

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Seat Ibiza Bocanegra, 2010

•  Seat Ibiza Bocanegra, 2010

The new SEAT Ibiza Bocanegra is a unique, exclusive vehicle that features an uncanny exterior design and a personalised interior, which has undergone major modifications compared to the rest of the range models.

The main characteristic feature of the new SEAT Ibiza Bocanegra is found on the front of the car. As its name suggests, the imposing black volume at the front is reminiscent of a mask, which strengthens the stylishness of SEAT's new model.

The top half of the front on the SEAT Ibiza Bocanegra is emphasised by completely black double headlights and the central grille with its honeycomb mesh and black surround, including its innovative air vents at the base. The bumper combines black with the body colour with a broad grille beneath that takes care of cooling the engine.

Other outstanding exterior elements are the door mirrors with their black housing, the sunroof and the attractive 17 inch "Sira" rims and low profile 215/40 R17 tyres. But what really identifies the personality of the Spanish brand's new car is the "Bocanegra" badge centred on the hatch door, a characteristic trait of SEAT's most exclusive versions.

On the inside, the first thing that gets your attention on the SEAT Ibiza Bocanegra are the seats, which are upholstered with specific fabric made up of rhomboids stitched together in red that lend a definitively sporty look. In addition, the upper part of the seats sports the logo that identifies this version - a capital "B" also stitched in red.

The other eye-catching element in the interior is the three-spoke steering wheel, which features a capital "B" for Bocanegra in aluminium in the middle of the vertical spoke, as well as the seven-speed DSG shift paddles. Different shades of black prevail in the interior, especially the Brillante Black and Carbón Black of several trim elements.

The new SEAT Ibiza Bocanegra available in the SEAT Ibiza FR and SEAT Ibiza CUPRA versions equipped with the twin charged 1.4 TSI engine, either with 150 or 180 hp output, featuring a broad equipment line-up including the self-blocking XDS system, which anticipates traction loss to the wheels and limits tractive force to the wheel expected to lose grip, ESP, TCS + EBA, ABS, Hill Hold Assist, low tyre pressure warning, driver and passenger airbag, head-chest airbag, sports suspension and cornering foglights.

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Smart forvision Concept, 2011

 

 

 

 

•  Smart forvision Concept, 2011

The smart has always been a pioneer in matters of urban mobility and with the smart fortwo electric drive the company is showing the direction of development in cities around the world. Together with BASF, the largest automotive supplier in the chemical industry, smart is demonstrating its leading role in the use of forward-looking technologies above and beyond the drive system. The joint concept vehicle smart forvision presented at the 2011 International Motor Show in Frankfurt combines a futuristic design with technologies relating to energy efficiency, lightweight design and temperature management.

The combination of smart's automotive expertise and BASF's material and system competence a vehicle has been created which showcases technologies for sustainable and holistic electric mobility of the future. The researchers and designers intentionally realised a mixture of visionary materials and technologies in the concept vehicle - some of these are still at a laboratory stage, while others have a realistic chance of entering series production.
Energy efficiency: light and energy from above

The hexagonal transparent areas on the roof of the smart forvision are an eye-catching feature - as the first light-transmitting roof that also generates energy. Transparent solar cells covering the entire roof surface are the technology used here. They are based on organic dyes embedded in a sandwich roof. The transparent dyes of the solar cells are light-activated. Even in diffused light and poor light conditions they generate enough energy to power the multimedia components and the three fans that assist with climate management in the vehicle interior. If the vehicle is standing in the sun the ventilation is permanently operated with the help of these solar cells, keeping the car cool. This new photovoltaic technology opens up further efficiency potential and the energy generated can be used for further applications in the car.

There is an additional new feature under the solar cells: transparent OLEDs (organic light-emitting diodes) illuminate the vehicle interior when the door is opened or a button pressed. When switched off they allow for a clear view outside. This results in a glass roof effect during the daytime, whilst the areas are pleasantly illuminated without any dazzle at night. Thanks to a free choice of colours the new OLEDs do not only offer more design freedom, they also consume less than half as much energy as conventional energy-saving lamps.

Lightweight design: different, better, stylish
In the smart forvision a world first leads to a considerable weight reduction and a unique design: the first all-plastic wheel suitable for high-volume production. In its current development status, the wheel developed by BASF from a new high-performance material results in a considerable weight saving of three kilograms per wheel. Unlike conventional polyamide composite materials this new plastic has long reinforcing fibres which improve its mechanical properties. The result: excellent thermal and chemical stability, dynamic strength, toughness and good continuous operating characteristics. First intensive product tests at smart show the performance capability of the all-plastic wheel and confirm the potential for possible use in production vehicles.

In addition to the tridion passenger cell, further components such as the doors are made of carbon-fiber-reinforced epoxy resin - a high-performance composite material. The use of such materials enables a weight saving of more than 50 percent to be achieved compared with steel, or 30 percent compared with aluminium. Thanks to short hardening times the resin systems from BASF are also suitable for producing larger volumes.

Heating: close to the body and efficient
The multifunctional, comfortable and lightweight seats in the smart forvision offer a unique combination of efficient temperature management and an energy-saving lightweight design. Here, several innovative products are combined with one another for the first time. A new, lightweight, self-supporting plastic seat shell forms the basis.

Numerous studies have shown that the body only absorbs heat efficiently through certain contact points. This is why "e-textiles" - thin fabrics with custom-tailored conductive coatings - replace conventional seat heating in the smart forvision. With direct heating close to the body in the middle and lower back area of the seats they provide for a pleasant feeling of warmth. The energy, space and weight-saving e-textile technology is also found in the armrests of the doors and ensures that body contact points sensitive to the cold are also warmed in this area.

The innovations continue with the seat foam, which provides for both comfort and weight savings. The material from BASF is around 10 to 20 percent lighter than other materials and enables different degrees of hardness to be realised in different areas of the upholstery in a single work operation - resulting in clear ergonomic advantages.

Superabsorbent containing fleece fabric integrated in the seat greatly enhances seating comfort through its passive climate control. Compared with conventional climate-controlled seats the lightweight seat in the smart forvision does not have the complexity and energy requirement of mechanical ventilation.

Temperature management: heat stays outside
As a large amount of energy is needed to air condition and heat a vehicle, temperature management was a key focus area for the smart and BASF researchers. A whole package of measures has been implemented in the smart forvision to ensure more efficient air conditioning of the vehicle.

At the same time they make energy-intensive heating of the whole interior superfluous.
A heat shield that has not been previously used for automotive applications consists of a new kind of infrared-reflective film from BASF applied in the windscreen and side windows, protecting the car interior from heating up. Integrated between the panes of the safety glass the metal-free film ensures that the infrared rays are effectively reflected. Thanks to its high transparency in the visible range it can also be applied to tinted windows and guarantees an unprecedented level of reflection of sunlight and heat. Unlike metallized films, which are already used in some vehicles, the new film reflects only the infrared rays of the sun. Radio waves needed to use GPS, Bluetooth, mobile phones or for toll collection pass through the glass unhindered.

The high-performance foams from BASF fitted in the bodypanels also provide for a pleasant climate inside the car. They keep the vehicle pleasantly cool in summer and also insulate it against the cold in winter. Thanks to their high efficiency even in a small width, they can be fitted everywhere in the vehicle. With this innovative insulation system in the smart forvision, the two companies are breaking new ground in the automotive sector.

Cool coatings - cool interior
The infrared-reflective and extremely scratch-resistant coating system covers two important aspects at once. Firstly, it supports the extensive temperature management system and, secondly, the brilliant and high-quality look of the coating underlines the unique design of the smart forvision. The concept vehicle features a white special-effect coating with glass flakes that create a gleaming metallic look. An important side effect: the colour white reflects heat rays from sun and light particularly well. But even surfaces coated with dark colours stay much cooler thanks to special colour pigments from BASF. They ensure that heat radiation is reflected rather than absorbed. This leads to a temperature reduction of up to 20 degrees Celsius on the paint surface and of up to approximately four degrees in the vehicle interior.

Futuristic design trendsetter
Painted in pearl white and accentuated by the tridion safety cell coated with a copper-coloured liquid metal paint, there is a deliberate connection between the basic structure of the smart forvision and the design of the smart fortwo. Trendy yet high quality - the aluminium flakes in the liquid metal paintwork create a reflecting surface on the safety cell, changing between light and dark depending on the viewer's perspective. Both the panels and the cell of the smart forvision are additionally painted with an extremely scratch-resistant clear coat.

The faceted side doors with integrated door openers are a real eye-catcher. Here, plastic is presented in a new, expressive and three-dimensional form; a reinterpretation that is only possible at smart thanks to the consistent use of plastic. The precise facets give the area stability and enable a smaller material thickness to be used. Optimal use is made of the possibilities offered by plastic as a material. In contrast, the front and rear have a softer design with smooth transitions from the doors. Just as the integrated door handle does not need an additional component, the familiar smart air inlet is represented by small hexagons located right on the outer skin.

The jet-like rear lights are reminiscent of small aircraft turbines and give the rear a futuristic and sporty look. Inside the lights, small propellers convey the air from the inside to the outside. In addition to all the light functions needed, transparent stacks in the form of rings around the lights also show the charge status of the battery during charging.

The headlamps are emphasised by a ring comprising the daytime driving lights and indicator functions. The lights add to the likeable expression of the smart forvision.

Doors open to the future
With a mix of polygonal surfaces and organic shapes the interior of the smart forvision builds a bridge to the architectural design handwriting of the exterior. This also applies to the colour concept: a cool white dominates in the interior as well, accentuated by the inner part of the instrument panel in liquid copper. Hexagons in the form of white rubber nubs on a white floor are a reference to the design idiom of the overall vehicle, as is the tone-in-tone design of the seat upholstery.

The faceted surface of the side doors is also found on their inside. The polygonal surfaces with integrated armrests and stowage compartments curve into the interior. They are painted in the body colour and feature coloured LEDs. These guide the driver with a light animation running from the outside to the inside when the door is opened and closed. After closing the door the animation changes to unobtrusive ambient lighting.

The elliptical user interface with a copper coloured frame - matching the lightweight tridion - is semi-transparent when switched off. When the vehicle is switched on all cockpit information is then projected onto the transparent surface. The driver uses a touchscreen to switch between operating menus.

The white steering wheel that is reminiscent of an aircraft yoke additionally gives the cockpit a futuristic look. As well as function buttons the LED display for the battery charge status is found here.

Forward-looking technologies
The smart forvision not only shows that electric mobility can make emission-free driving possible. At the same time, it paves the way for new technologies in the automotive sector. Many of these innovations are based on nano technology, the key to the development of sustainable solutions. Nano materials serve as drivers of innovation in the automotive industry, as they do in the fields of construction, energy, healthcare and electronics.

The total of all technologies integrated in the concept vehicle make a perceptible contribution to increasing the range.

This is always at the centre of discussions relating to battery-electric driven vehicles. With maximum energy efficiency, intelligent temperature management and consistent lightweight construction it is possible to increase the range by up to 20 percent. An additional bonus for electric mobility of the future.

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Porsche 911 GT3 RSR, 2012

 

 

•  Porsche 911 GT3 RSR, 2012

The new Porsche 911 GT3 RSR is ready to race. The top model of Porsche Motorsport's customer racing vehicles will head into the 2012 season with extensive modifications. Particularly striking at first glance are the changes to the body: the width of the new 911 GT3 RSR has grown by 48 millimetres. Built to conform to the A.C.O. "LM" GTE regulations, the 911 represents the crowning pinnacle of a range of successful customer sport race cars that are based on the 997 type 911 GT3 RS street sports car.

Powering the new Porsche 911 GT3 RSR is a particularly efficient six-cylinder boxer engine with a four-litre capacity. With a mandatory air-restrictor, it generates 460 hp (338 kW) and drives the 310 millimetre wide rear wheels. The diameter of the front wheels has increased by 30 mm to now measure 680 millimetres. The Porsche sequential six-speed gearbox is operated via paddle shifts on the steering wheel.

The nose and rear panels are adapted to the flared front and rear wheel arches, as are the door sill and the wheel arch coverings. The aerodynamic concept is complemented by a new ducting of the intake air. Openings in the rear side sections, as known from the turbo variants of the Porsche 911, replace the air scoop on the engine hood, which is very similar to the 911 GT2 RS street sports car.

The new 911 GT3 RSR can be raced at the Le Mans 24 Hours, the FIA World Endurance Championship, the Le Mans Series, the American Le Mans Series as well as the International GT Open and in other series and races.

The new Porsche 911 GT3 RSR will be delivered to customer squads around the world from January 2012. The selling price is 498,000 Euro plus value added tax of the respective countries.

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Peugeot 308 CC, 2012

 

 

 

 

 

• Peugeot 308 CC, 2012

The new Peugeot 308 comes with a new look, features innovative e-HDi micro-hybrid technology and optimises fuel consumption and CO2 emissions, which start from just 98 g/km.

With its new lines, the Peugeot 308 subtly incorporates the Marque's latest stylistic codes. The car's body follows the contours of the mechanical assembly underneath. The appeal of the three body shapes (Saloon, CC and SW) thus acquires a more technological elegance, illustrated by the presence of LED front lights with light guide. Dynamism and emotion are present as ever in the genes of the 308, particularly with its more assertive look thanks to new Xenon headlamps with titanium coloured mask and the hatchback in its exclusive GTi finish.

Determined to consolidate its leadership in terms of road holding and driving pleasure, the Peugeot 308 seeks to become a reference in terms of environmental efficiency. Indeed, following in the footsteps of the 508, the new Peugeot 308 features innovative e-HDi micro-hybrid technology, the latest generation STOP & START, on the 1.6 litre HDi FAP 112 bhp Euro 5 engine. This offer, on the "entry level" engine, is available with a semi-automatic manual gearbox and, for the first time, with a full manual gearbox, for optimal driveability.

In addition to micro-hybrid technology, all factors impacting the level of CO2 emissions have been optimised:
    weight reduced by 25 kg on average per car;
    launch of 16" tyres with Very Low Rolling Resistance;
    optimisation of the latest generation engines (VTi, THP, HDi Euro 5);
    Cx of 0.28 for versions with a low fuel consumption - A record in the segment.

Fuel consumption sets the standard:
    98 g/km of CO2 for the 308 saloon 1.6 litre e-HDi FAP 112 bhp BMP6 - A record in the segment
    available power trains, comprising 4 petrol engines ranging from 98 bhp to 200 bhp for the exclusive GTi version and 4 diesel engines from 92 bhp to 163 bhp, have also been optimised to ensure a comprehensive range of engines guaranteeing environmental efficiency. As a result, the basic version - the 308 saloon 1.6 litre HDi FAP 92 bhp with manual gearbox - is well positioned, with CO2 emissions reduced to only 110 g/km.

The dimensions and quality of equipment on the new Peugeot 308 remain unchanged, regardless of body shape, guaranteeing a spacious and comfortable passenger compartment. The same is true of primary, secondary and tertiary safety, which remain at the highest level.

The new Peugeot 308 will receive its world premiere at the 2011 Geneva Motor Show and will go on sale from April 2011 in Europe. Its mission is to continue the success story of the 308 family, with nearly 900,000 models sold since its launch in September 2007.

ELEGANT LINES ENHANCED BY ADVANCED TECHNOLOGY
The design of the new Peugeot 308 subtly incorporates the new stylistic codes of the Peugeot Marque. While the dimensions are unchanged, the new lines marry as closely as possible the car's mechanical assembly to accentuate its athletic poise, while the front aspect gives a fresh look to the "floating" front grille concept. Greater importance accorded to unbroken surfaces marks a determination to present an elegant and luxurious style. The central protective capping, available in a black lacquer finish, has been made thinner to give greater prominence to the sheer metal. This is also true of the single air intake which is now smaller in size.

Styling elements enhance the natural elegance which emanates from the new 308. A satin chrome bead enhances the new front grille, as do horizontal bars, available in lustrous black or chrome according to body shape (saloon, CC or SW).

The bottom section of the lower front panel, which helps visually to broaden the car and "plant" it on the road, incorporates new dual-function lights (daytime and sidelights) shaped like a boomerang, available according to versions. With their meticulous finish, they blend perfectly and are harmoniously positioned on the upper surround of the fog light housing. Composed of variable intensity LEDs and a light guide, they guarantee a unique visual signature by day and by night while illustrating the high level of technology featured on the new 308.

In the upper section, the V-shaped nose of the bonnet is one of the main expressive features of the Peugeot 308. It has been redesigned to fit the car's mechanical assembly as closely as possible and provides a new link with the floating front grille, in line with Peugeot's new stylistic codes. The Marque badge, in its new dual material construction, is proudly positioned at the tip of the bonnet on a new black lacquer base set with a chrome bead, also in the shape of a V.

The outline of this nose, fluid and characteristic, is more curvaceous, particularly at the junction of the lights and the bonnet. The new smooth glass front headlamps, closely fitting the three cylinders, suggest a look that is both refined and assertive. And when the 308 is equipped with dynamic bi-directional Xenon headlamps complete with titanium coloured base, this look becomes even more profound, displaying all the strength of character of the new 308.

The dynamism of the front aspect is echoed on the sides of the car. A styling line, running from the front wheel arches, crosses the side of the body and the rear lights before dropping towards the lower rear panel and coming to an end in the lower section.

The fluidity of the style is enhanced by the lateral glazed surface which follows a plunging waistline, and also by the panoramic rear window, which overlaps the rear quarter panel pillars.

Lastly, to establish the general appearance of the Peugeot 308, a lower waistline starting from the lower front panel extends as far as the rear bumper. The car therefore seems well poised on the road, ready to exploit its dynamic qualities to the full . New diamanté effect 16 or 17 inch alloy wheels or Storm Grey 18 inch wheels for the GTi version underline this dynamic appeal. The sense of dynamism is enhanced further by the car's rear style.

On the saloon, the wraparound lower rear panel adds a note of robustness and perceived quality as well as a sporty touch thanks to the presence of a styling element in the shape of a spoiler and two inserts, which can have a chrome finish, suggesting exhaust nozzles. The new Lion takes its place in the centre of the tailgate, while a satin chrome bead emphasizes the horizontal waistline, bringing a new balance to the rear of the 308.

On the SW, the contours of the robust lower panel and the rear lights have been designed to allow a wide boot aperture. The low load sill resulting from this design promises easy loading and a large internal capacity. From an aesthetic point of view, a horizontal waistline runs around the rear tailgate in its central section to "stretch" the car. This sensation is amplified by the body-coloured number plate insert surmounted by the new Lion badge.

On the CC the strength of the rear style is repeated, with a sense of horizontality given to the rear aspect that reinforces the impression of width. Numerous details add to this overall effect: the concave movement crossing the tailgate under the spoiler, the chrome bead framing the number plate and the presence of an air diffuser in the lower section. On either side and extending over the wings, the ruby-coloured LED rear lights with light curtain effect broaden the silhouette and give the 308 CC a unique and spectacular visual signature.

A FLUID AND LUXURIOUS INTERIOR
Stylists worked hard to exploit to the full the interior volumes freed up by the semi-tall architecture of the Peugeot 308. They therefore designed a particularly inclined fascia panel, almost symmetrical to the front windscreen pillars, to offer unimpeded exterior visibility.

In addition, there was a marked determination to give the interior a very upmarket feel and an enhanced sense of perceived quality. The result is a fluid, pure and elegant fascia panel where pride of place is given to superior materials, according to finish: soft covering, leather trim, chrome, black lacquered materials... The care given to the finish and the emphasis on interior comfort are evident in every detail. According to the level in the range, new motifs decorate the door panel strips, panel trim, thumb rests on the steering wheel, etc. Similarly, the special seats on the GTi version have red visible stitching with specific marking on top of the seat back and an aluminium steering wheel ring showing the word "GTi". Dark-tinted rear windows combined with dark wheel trims (Storm Grey) and the titanium mask of the discharge lamps, give this version a sporty and assertive identity, perfectly in keeping with the dynamic potential of its 1.6 litre THP 200 bhp engine.

Inside the 308 CC, the eye is caught also by the elegance of the 4 seats with integral head restraints and the possibility of full leather trim on the fascia panel, in different shades, which convey a touring car image. This distinctive design makes for even more comfortable seats with an Airwave warm air diffuser behind the necks of the front passengers. The pleasure of open-top driving is thus enhanced.

A SPACIOUS AND BRIGHT PASSENGER CO MPARTMENT
The passenger compartment has been designed to ensure that a sense of space and brightness predominates, making occupants feel they don't want their journey to end.

The interior dimensions and efforts by the designers to free up as much space as possible for passenger comfort make the 308 one of the most spacious cars in its segment.

Elbow width at the front is 1464 mm for the saloon and SW body shapes, and rises to 1492 mm for the Coupé Cabriolet version. At the rear, these dimensions are respectively 1471 mm and 1321 mm for the CC. The feeling of space is even more noticeable on account of the many clever storage spaces available inside the Peugeot 308. Total storage capacity is 42 litres, making life inside the car easier and preserving space for the occupants.

All of the 7 passengers that can be seated in the 308 SW thanks to the optional additional 2 rear seats can benefit from these fitted spaces. They can also modulate and adjust the car's interior as necessary by opting for individual seats in row 2. Nor has the boot volume been ignored, with a capacity under the parcel shelf of 674 litres for the SW and 430 litres for the saloon. With the load potential exploited to the full, the capacities are 2149 and 1398 litres respectively.

On the CC, all four passengers can benefit from the availability of a large boot capacity (465 litres) in the coupé configuration. On the cabriolet, with the retractable roof stored in the boot, the boot still offers a capacity of 266 litres. What's more, it only takes 20 seconds to convert the 308 CC into a dynamic coupé or an elegant cabriolet.

Passengers in the Peugeot 308 saloon and SW will also be able to benefit from a "sunny" passenger compartment thanks to the panoramic roofs available for these body shapes. They increase the total glazed surface area to 4.86 m² on the saloon and 5.58 m² on the SW. The light level inside the car can be regulated by means of an electrically-operated roller blind associated with this equipment.

To make the journey even more pleasant, automatic dual-zone air conditioning is available. With its active charcoal filter, it also reduces hydrocarbon odours inside the passenger compartment.

Finally, passengers will be able to benefit from a high quality audio and telematics system: WIP Sound audio system, Bluetooth hands-free kit, WIP Nav satellite navigation and WIP Com 3D with a retractable 7" 16/9 colour display. A JBL hi-fi system is also available and may be combined with laminated side windows for optimal acoustic performance.

Regardless of body shape, the new 308 offers a high level of comfort and convenience.

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